Alex Johnson Mercantile

Alex Johnson Mercantile is a locally owned gift shop located at 608 Saint Joseph Street in downtown Rapid City, South Dakota, specializing in authentic Native American arts and crafts, Black Hills Gold jewelry, local artwork, and merchandise that celebrates the Black Hills region. The business has been operating for 39 years and is situated within the iconic Alex Johnson Hotel, offering visitors curated collections including locally-made jewelry, pottery, bronze sculptures, and traditional moccasins created by regional artisans.