Rod’s Ride On Powersports

Rod’s Ride On Powersports is a family-owned powersports dealership located at 4140 Mormon Coulee Court in La Crosse, Wisconsin. Founded in 2010 by Rod and Manette Hall and business partners Karl and Mary Brickl after purchasing the former Steiger Powersports, the business offers new and used motorcycles, ATVs, UTVs, snowmobiles, personal watercraft, and related accessories from leading brands including Polaris, Kawasaki, Yamaha, Suzuki, and CF Moto. The dealership features a spacious showroom with over 100 pre-owned vehicles in stock and is recognized as the #1 Polaris volume dealership in the region, offering comprehensive sales, financing, service, and parts departments.